Archive for October, 2008

Successful affiliate marketers usually have a bag of tricks up their cyber sleeves that help with their marketing and sales efforts. Not actually tricks, per say, but preferred methods, some of these work well for some Internet marketers, some work better for others. So experiment to see which ones work best for you and your campaigns and promotions.

1) Even though the affiliate products may come with their own sites, you may want to set up your own website as a central base for all of your promotions. This site will help bring prospects and clients back to your site instead of that of your affiliates Plus it can definitely help in cases where the affiliate products are discontinued or sold out, resulting in dead affiliate links or redirects to entirely new products or simply the affiliate’s own website.

2) You may want to set up a niche blog for each niche category of products you are selling and then link the blog to your main web site above. On the blog, post articles, comments, digital photos and other images, audio / video clips, text snippets and other information about your products, with each post linking to the product sales page through a banner, classified of other type of ad. Invite blog visitors to contribute and interact for example, by posting comments and by completing surveys.

3) Set up a leads capture form with an autoresponder learning series of messages about your products for your website visitors. Invite people to sign up and receive a freebie, like a free report or guide about your products. Then insert an ad spot with sales link at the end of each message in your learning series.

4) Create short classified ads inviting people to sign up and get your freebies and read your blogs. Add these classifieds with links and autoresponder email addresses in your emails, forum posts, blog posts and other communications, online and off. Add them to your business cards, postcard, newsletters, flyers and brochures.

5) Seek help continually through forums, articles, ezines, magazines and other media for your affiliate marketing needs so that you can keep up to speed, growing your strategies as technology advances. Seek help in your niches, too, to keep up with information in your fields of interest.

6) Network with others to team up on joint efforts. You could promote to each others lists or create products and campaigns together, for example.

Do you have product that you can offer to other marketers as a giveaway?
If so, join the 10 Day Giveaway as a JV now.

Details of the 10 Day Giveaway

• Donate a free downloadable you’re willing to give away to build your list
• Promote the site using your special URL
• Anytime a member of the site wants to download & claim your gift, they must first opt-in to YOUR email list
• Everyone you refer to the site is going to see a one time offer with great featured products that pay you 50% commissions on every sale that you refer.
  These are exclusive products contributed by marketers like:
  * Shawn Casey
  * Jason James
  * Jeff Dedrick
  * Ben Shaffer
  * Ryan Jackson
  * Brian Edmondson
  * Charles Kirkland
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This giveaway will only last for 10 days, spanning from 11 November 2008 to 20 November 2008
You can sign up as a JV Partner right here & right now:
Click here to join 10 Day Giveaway

Just like with nearly everything else in life, there are good things and bad things about affiliate programs. Learn more about each and you’ll have a healthier, happier affiliate marketing program in place for your business.

Here is some tips to help you sort through the good and the bad with affiliate programs:

1. Make sure you understand the program before you go through the process of signing up and setting up marketing and sales promotions. For example, if payout levels are so high that you need 5 or more sales before you receive any commission, you may want to rethink your plans if you need extra income now. Some affiliate programs pay immediately after a sale is made.

And with some affiliate programs involving blogs, in order to qualify, your blog has to meet certain requirements, like having the entire blog posts show on the home page and not just excerpts. So check in advance.

2. Look for good, quality products in the affiliate program. No one wants junk, even if it’s not yours that you are selling. And people do remember where they shop. So focus on maintaining a good relationship and sell only good products.

3. Research the affiliate program first to make sure members are making money. You can begin by reading through testimonials on the affiliate program sites and contacting the people who sent in positive comments to see if they are still satisfied and making money.

4. Some affiliate programs pay out under 10 percent, others pay 50 percent and more. In order to make the most ROI (return on investment) of your time, effort and marketing campaigns and funds, choose programs where their compensation plan pays out 30 percent or more as you are starting out. If you want to go lower after you are established, you may consider changing this strategy later.

5. Choose affiliate programs that have products for your target market. You want to make sure there is a need for the items, otherwise, you’ll be wasting your time, effort and money with promotions.
Use free tools like the software to check out the number of searches performed each month on your products’ keywords.

You can find some related tools here:

• Keyword Research Tools
• 101 Online Business Software Store

If at least 10,000 people are not searching for your product, choose something else to start with, so you have plenty of traffic possibilities.

6. Choose an affiliate program that has stats so you can monitor your progress.

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Are you looking for ways to make money online?

PPC (pay per click) is one of the fastest ways to make money online. Many people hesitate to venture into PPC as they are afraid of losing the advertisement fee. I used to be 1 of them.

However, as we all know, traffic is one of the key component to your online success. And PPC is one of the fastest ways to get you traffic to your site.

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If you are like most business owners, you do not have enough time on your hands. You wish for a 36 hour day. You want to double productivity. Most online business owners know that sending a prompt and thorough reply can boost customer loyalty and heighten customer perception of your business. When it comes to answering emails, consider using an autoresponder. Like its name suggests, the autoresponder automatically responds to email that is sent to its inbox.

You can confirm with your customer that you will be sending them a proper response soon. You can also include company information including what problems people from your company tackle. There are a number of ways to set up delivery of messages to help the prospects through the product pipeline and convert them into customers. Autoresponders save time and effort while at the same time giving your buyers the attention that they need and deserve.

When your client sends you an email regarding his or her transaction you must be prompt in responding to that email. There are many reasons for this. The client needs to be given a feeling of importance. If the business related email message is not replied to then the client may get frustrated and shift over to another online merchant. Also, the client and his acquaintances will not recommend your business to another. If you use an autoresponder, the client will get the much needed response immediately. This adds to the efficiency of your online marketing

All autoresponders available on the market these days are unique. All have their own special features. It is recommended in purchasing an autoresponder that you first check if it has the features you require. Compare the diverse autoresponders on offer and treat the purchase of autoresponders as the investment that it is.

Finally consider the price. Like most products available in the marketplace the best autoresponders, the ones offering most features are also the most expensive. Shop around for features and price and buy the autoresponder that is best for you. Some autoresponders have great features that you cannot or seldom use. Use your favorite search engine to look for the best autoresponder for you.

To recap, your autoresponder is a great way to save you time and effort. It does this because it is an automated email response software. It helps you to maintain good relations with customers by being timely in response. In addition the sending of emails at predetermined intervals becomes nifty using autoresponders. Autoresponders are a great addition to your marketing efforts if used well.

Recently I have been testing out PPC to drive traffic to my other niche sites. So far, not much result.
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Some affiliate marketers sell much more than others and actually achieve what many refer to as super affiliate status. While there is no one set way to achieve this feat, there are some ways to sell more than the average person.

The average affiliate marketer will probably try to sell via these more popular avenues:

• Pay per click campaigns leading directly to the seller’s site through the affiliate link (or a cloaked one of some sort).
• Write articles about the product and distribute them to online article directories and publishers.
• Write a press release about the product or site and send it to online press release publishers.
• Add affiliate links to signature (sig) files with short classifieds in emails, forum posts and other communications.

The super affiliate will more than likely incorporate these basic methods, too, into daily activities. However, the super affiliate often does much more, like:

• Make a side business that goes along with the product or service. For example, a super affiliate for a shopping cart purchase might sell guides with accompanying video / audio tutorials on how to best set up and use the shopping cart software. He or she may also sell shopping cart services, setting up and performing regular maintenance on the clients’ carts.
• Ask the product seller to set up a two tier affiliate program structure, if it doesn’t already have one. Then the super affiliates will not only focus on sales but on recruiting other affiliates in their downlines so that additional revenue is regularly generated from the sales of the affiliate marketers in the downline.
• Set up a much more elaborate sales system that includes a totally unique website and /or blog combination, review area, forum, article area, etc. growing it over time. These super affiliates will not only sell the main product but other compatible products of their own and affiliate products of others. They will have autoresponders with leads capture forms in place to instruct, cross sell, up sell, offer back sales, seek referrals, ask survey questions that can be used online to attract visitors and used in articles as stats and more.

For more ideas on how to be a super affiliate, look online for more articles on this topic. Reach out and get higher above the pack with your affiliate marketing efforts and reap greater rewards and income!